Expert Social Media Management
As of the beginning of 2017, Facebook had 1.86 billion active users. If Facebook was a country, it would be the most populated country on Earth by far. 70% of Facebook users are currently following a local business. The question is, who are these users?
82% of 18 to 29 year-olds online in the U.S, use Facebook
79% of 30 to 49 year-olds online in the U.S, use Facebook
56% of people 65 and up in the U.S. use Facebook
62% of these people rely on Facebook as a deciding factor before making purchasing decisions
Your target market/ potential customers are on Facebook everyday. What are you doing to engage them?
Being active on Facebook is all about building a relationship with potential consumers online. You're creating a channel for your clients to engage with your brand. Unfortunately, just posting to your page alone won't help much. What makes Facebook so special is it offers the most brilliantly targeted advertising options available in the digital landscape. The proven strategy is to begin by focusing on building a relevant audience for your page by advertising to your target market and your target market only. That way, when you have something to say, the right people are listening.
Our social media campaigns use a healthy combination of:
Industry Related News Articles
Information Relevant to Your Industry
Transparent Monthly Reporting
When social media is done right, your relevant audience will not only know your name, they will recognize you as the authority in your industry. You will have given them a window into the culture of your company and have built trust by providing them useful information over a period of time. They will feel like they know you personally.
When the moment of truth arrives, there will be know question on who they choose to do business with.